NOW OPEN: NOVEL West Midtown by Crescent Communities

NOW OPEN: NOVEL West Midtown by Crescent Communities
Dec 4 '23

ATLANTA, GA (December 4, 2023) – Crescent Communities celebrated the official grand opening of its newest multifamily community in Atlanta, NOVEL West Midtown, on November 14, 2023. Located at 1330 Fairmont Avenue, NOVEL West Midtown is situated in one of Atlanta’s most sought-after neighborhoods, with numerous restaurants, shops and entertainment options in close proximity to the community’s nature trails and outdoor amenities. Neighboring some of the city’s best destinations, but nestled amongst a uniquely natural setting removed from the hustle and bustle, the 340 for-lease residences allow you to dial up or wind down as you desire.

“We are thrilled to officially celebrate the grand opening of NOVEL West Midtown in Atlanta’s bustling West Midtown neighborhood,” said Eric Liebendorfer, Director of Development of the Georgia region for Crescent Communities. “The surrounding urban landscape, fueled by a diverse array of creatives and entrepreneurs, heavily influenced the design and vision of this community. NOVEL West Midtown offers a world of possibilities in one of Atlanta’s most covetable zip codes, and we look forward to seeing this community thrive here.”

Guided by curiosity and inspired by the wanderer’s spirit, NOVEL West Midtown has much to be discovered in the community’s own backyard. Residents can enjoy an escape from the urban energy of West Midtown with the rejuvenating ambiance of the natural landscape. Outdoor amenities include walking trails, a spacious dog park, a saltwater pool with cabanas, hammocks, and spa, an outdoor kitchen, and a private courtyard which features an elevated terrace view. Additional access to numerous hiking trails and a future Beltline connection further the adventurer’s spirit and sense of adventure found throughout the community.

NOVEL West Midtown features studio, one-, two-, and three-bedroom residences with ten percent of homes designated as affordable housing. Interiors draw design inspiration from nature, which can be seen in earthy palettes, biophilic touches and natural textures within each of the residences. Top-of-the-line finishes are evident throughout and additional shared amenities for residents include a gear lounge, a large state-of-the-art fitness center, a double-height resident club room, a game area with pool table, oversized scrabble and vintage ring toss games, and a spacious coworking lounge with private offices and conference rooms.

Design and construction partners for NOVEL West Midtown include Dwell Design Studio, Kimley-Horn, Dix.Hite+Partners, CID Design Group, and Juneau Construction Company.

NOVEL West Midtown marks the seventh multifamily community by Crescent Communities in the greater Atlanta market, where RENDER Covington is actively leasing, and RENDER Stockbridge and RENDER Turner Lake are under construction. Crescent Communities also recently sold NOVEL Midtown to Goldrich Kest. More broadly, Crescent Communities continues to experience significant growth with $7.2 billion of residential and commercial investments and developments currently under construction, operations and planning including 15,300 units of multifamily/single family build-to-rent, 58,000 square feet of complementary retail, and 7.5 million square feet of office, industrial and life-sciences. With a focus on environmental sustainability and wellness, the organization pursues certifications including LEED, NGBS (National Green Building Standard), Fitwel, and WELL.

Photography of NOVEL West Midtown can be found HERE, and photos from the grand opening celebration are HERE.

About Crescent Communities 

Crescent Communities is a nationally recognized, market-leading real estate investor, developer, and operator of mixed-use “communities”. We create high-quality, differentiated multifamily and commercial communities in many of the fastest growing markets in the United States. Since 1963, our development portfolio has included more than 85 multifamily communities and 24 million square feet of commercial space. Crescent Communities has offices in Charlotte, DC, Atlanta, Orlando, Nashville, Dallas, Denver, Phoenix, and Salt Lake City. Our multifamily communities are branded NOVEL, RENDER, and HARMON by Crescent Communities, our industrial developments are branded AXIAL by Crescent Communities, and our life sciences developments are branded THE YIELD by Crescent Communities.